V2 Marketing & Sales ToDo List
Hydro-2014 Conference Preparation
Period
Who
Activity
Status
25 Aug - 29 Aug
AH
Web Site: Final todo list (RB discussion)
done
AH
Demo: IS Hydro systems installed
done
AH
Contacts: Axpo meeting reschedule 16-Sep, 10-12
done
IS
Demo: PMS scenario #1, PoC for review
done
IS
Demo: Hydro scenarios #1, #2, PoC for review
done
AH
Demo: JK5 Hydro system installed
done
AH
Demo: Work order for fixing import/export scripts
done
1 Sep - 5 Sep
TN
Demo: Fix import/export scripts
done
IS
Contacts: Buy Process, Harald Schmitt
notes
IS
Scenarios: Finished Product, draft of 5-slides
open
IS
Contacts: Buy Process, checklist
open
IS
Joe Kaelin: Buy process & scenario final product review
open
AH
Contacts: Buy process, names for 2 calls
open
AH/IS
Contacts: Buy process, make 2 introduction calls
open
AH
Contacts: Schedule meeting: Jonathan Dunn
open
AH/IS
Doc: User Quickstart Guide outline review
open
AH
Trial System: Sebastian (send email), setup system
open
AH
Demo: Reload Hydro demo systems with complete data
open
AH
Web Site: updates from RB feedback (if time allows)
open
AH
Web Site: ready for final review
open
8 Sep - 12 Sep
AH
On holiday
n/a
IS
Scenarios: All Hydro scenarios complete & screenshots
open
IS
Contacts: Sebastian: meeting trial system & buy process
open
IS
Contacts: Buy process, Robert Bartlett
open
IS
Doc: User Quickstart Guide draft
open
IS
IS ready for serious discussions with contacts
open
15 Sep - 19 Sep
?
to be completed
open
AH/IS
Hydro: Objective & plan
open
AH
Contacts: Schedule meeting: Hans-Martin Braun
open
AH
Web Site: Initial analytics implemented
open
AH
Demos: Hydro & PMS demos online
open
AH
Web Site: Final web site online
open
22 Sep - 27 Sep
?
to be defined
open
29 Sep - 3 Oct
?
to be defined
open
6 Oct - 10 Oct
?
to be defined
open
13 Oct - 15 Oct
?
to be defined
open
Unscheduled Activities
IS Learn all features of V2 system
AH Learn Google Analytics
AH/RB Decide what to do re: PMS Book (still possible to finish for Hydro?)
AH/IS Review price sheet
AH/IS Decide on trial system policy
AH/JK/IS decision on BTS conference (23-24 Sep, in London)
IS Get definitive office/mobile telephone number for business card
AH Order IS business cards
AH Prepare presentation for Hydro-2014
Prepare draft of slide titles & bullet lists. Send to Andrew Wilson
Schedule WebEx with Andrew Wilson
AH Enter business cards into tracking system
AH Follow-up hot leads:
Mary McGrath
- Other?
AH Prepare work plan for WG3 Survey
AH Decision re: translation into Italian
Hydro material & final checklist:
- Email previous contacts
- Make payments
- Hotel reservation
- Business cards
- Print flyers
- Contact lists
- Survey calls / informal interviews?
- Brainstorm on what we could do. Possible topics
- Document management issues, successes, problems, products, etc.
- Issues associated with company vs. project conflicts/tensions
- Issues associated with multi-company collaboration on projects
- Brainstorm on what we could do. Possible topics
IS Targets
Learn Works Organiser
- AH/IS sessions explaining system features and transactions
Basic objects: Documents, Revisions, Tasks, Notes & Files
System configuration: Folders, Org Chart, Object Types, Classification fields & schemes
Users & Invitations
- Transmittals
Unattached Notes & Files
- Dossiers
Prepare Hydro & Demo scenarios
- Pass-1: Aim, Features Demonstrated, Overview
Pass-2: Detailed Steps & Screenshots
Pass-3: Finished product suitable for distribution to the public. Possible formats:
- Simple PDF
PDF Slide Show
Slide share
- Animated slide show/video (no voice over)
- Video with voice over
- Prepare Quickstart Guides
- Guides have two parts:
Theory part, explaining the top-level system objects and their inter-relationships, probably including diagrams
Scenario part, demonstrating common uses of the system
- User Quickstart
- Admin Quickstart
- Guides have two parts:
- Prepare other marketing material based on demo scenarios
- AH/IS sessions explaining system features and transactions
Learn Industry
- Read all conference papers: Highlight key points. Ask questions
- AH/IS discussions
Make Contacts (Get Outside the Building)
- Meetings with close contacts, initially with AH
Calls to close contacts about the typical buy process
Training & support of prospects with trial systems